Schoedel Design · Training

Tech & Infra Training for SMBs

Pragmatic Systems & AI for Real Growth

Practical tech and AI training for SMBs: self-host, automate, and own your data.

servers in production

25+

self-hosted services

products shipped

100%

self-hosted, ours

Taught by an operator who runs this stack every day — not a lecturer who read about it.

Upcoming live training

Custom Domains & Email for SMBs

Set up your own domain and professional business email in one afternoon — no enterprise vendor, no lock-in, no monthly SaaS creep.

First-time participants $19.99 · regular $24.99

Date & time announced soon

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Full workshop details & materials →

Upcoming workshops

Dates and pricing announced here first.

Upcoming

Automate Your Business with n8n

Kill the copy-paste grind. Automate the busywork between your apps with visual workflows — no code required.

Learn more →Upcoming

Local & Private AI for Your Business

Run your own AI on your own hardware — private, dramatically cheaper, and under your control.

Learn more →Upcoming

Self-Hosting Your Own Cloud

Run your own apps on a VPS. Deploy, secure, and back up your own cloud — without the enterprise price tag.

Learn more →

Past trainings

Recordings and materials from earlier sessions.

Past

Email Newsletters & Marketing Automation

A practical session on growing and writing to your own list — campaigns, segmentation, and automation without renting a SaaS empire.

Wednesday, June 10, 2026 Past

Business Dashboards & Data Analytics

A live session turning scattered spreadsheets into one clean dashboard — KPIs you can trust, updated automatically, without a data team.

Wednesday, April 22, 2026 Past

AI Chatbots for Customer Support

A hands-on session building a customer-support assistant that actually answers from your own docs — not a canned bot that frustrates people.

Wednesday, March 25, 2026 Past

Cybersecurity Essentials for Small Business

A live working session on the threats that actually hit small businesses — phishing, weak credentials, and untested backups — and the handful of habits that stop them.

Wednesday, February 18, 2026

Browse the full archive →

About the workshops

Enterprise IT advice doesn’t always fit small and medium-sized businesses. High subscription costs, vendor lock-in, and bloated software stacks can slow you down when what you really need is lean, reliable, and cost-effective technology that works.

Tech & Infra Training for SMBs is a practical, community-driven workshop series focused on empowering small business owners, tech-forward entrepreneurs, and technical leads to build, deploy, and manage their own modern infrastructure — from the ground up.

Whether you’re looking to integrate local AI workflows, self-host critical business services, set up your own Linux servers, or streamline automated pipelines, these workshops cut through the buzzwords to focus on actionable implementations.

Privacy, security, and ownership first

These aren't features — they're the foundation every training is built on.

Privacy first

Your conversations, documents, and data stay yours — self-hosted on infrastructure you control, never sold or scanned.

Security first

Encryption, firewalls, backups, and least-privilege access as defaults — not afterthoughts bolted on later.

Ownership first

You own your domain, your data, and your stack. No vendor lock-in, no subscription-held-hostage.

What we cover

Practical AI for Business

Moving beyond standard web chatbots to implement task-specific AI agents, self-hosted LLMs, retrieval-augmented workflows (RAG), and custom internal tools.

Modern Infrastructure & VPS Setup

Setting up lean virtual private servers, managing Linux environments, handling domains, reverse proxies, and networking without relying entirely on expensive enterprise cloud tiers.

DIY & Self-Hosted Services

Deploying open-source alternatives for CRM, databases, internal dashboards, and communication platforms (with tools like Coolify, Cloudron, custom Linux stacks, and lightweight app engines).

Automation & Workflow Engineering

Connecting decoupled systems using visual automation platforms (like n8n), API webhooks, and local-first data sync strategies to eliminate manual data entry.

Security & Reliability on a Budget

Backups, firewall configuration, static site hosting, and lightweight maintenance routines that protect your business without requiring a massive IT department.

Who should join

Small & Medium Business Owners

Wanting direct control and ownership over their digital infrastructure.

Technical Founders & Freelancers

Building lean client solutions or internal products.

Developers & SysAdmins

Who appreciate practical architecture, open-source tooling, and DIY system administration.

Solo Operators

Ready to automate daily operations and integrate custom AI tools into their business pipelines.

Workshop format

Live Builds & Demos

Step-by-step walkthroughs of setups, installations, and architecture designs.

Problem-Solving Clinics

Bring your current tech stack challenges, architectural bottlenecks, or automation roadblocks for peer feedback.

Resource Sharing

Open discussions on the best open-source tools, hardware choices, VPS providers, and AI frameworks.

No gatekeeping, no vendor sales pitches — just practical tech, lean architecture, and builders helping builders.

Work with us

Want this built for your business?

Schoedel Design builds and operates exactly this stack — self-hosted, private, and cost-effective — for small and medium businesses. Learn it, or have it done for you.

Or just browse our infrastructure →

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